Cash Flow Analysis: The Key To A Healthy Company

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A cash flow analysis is an essential tool to help small-business owners keep on track with a company’s financials.

 

Julie Bawden-Davis

Writer/Author/Publisher/Speaker, Garden Guides Press

OCTOBER 04, 2013    For a small business, having adequate cash is critical, allowing you to operate, expand and get credit. Keeping tabs on the amount of cash you have moving in and out of your company at all times is essential. To do this, it’s necessary to perform a cash flow analysis. While it doesn’t determine your company’s profitability, it does show its liquidity, and is a key indicator to the health of your company.

Elements Of Cash Flow Analysis

A cash flow analysis statement contains a list of incoming cash, such as the sale of company goods, services and assets and loans and lines of credit. The document also lists the results of outgoing cash, including operational expenses such as purchases and loan payments. It groups all financial activities, detailing the inflow and outflow of money, into three main sections:

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1. Operational activities. This section shows how much money the company received from business operations. It doesn’t include investment income. This portion is calculated by taking the net income from the income statement and adding in one-time charges, depreciation expenses, accounts payable, deferred taxes and accounts receivable.

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2. Investment activities. This portion of the cash flow analysis statement adds and subtracts all money generated from or spent or lost on investments. Such activities include money made selling shares of stock to the public, dividend payments to shareholders and purchase of equipment and property.

3. Financing activities. This part of the statement shows financing, including the inflow of loans received and the outflow of loan payments made.

Free Cash Flow

Analysis of a cash flow statement will indicate the presence or absence of free cash flow, which is the amount of cash a company has on hand after all expenses have been paid. The free cash flow amount is considered a more accurate reflection of a company’s financial health than the earnings statement, which, because of the addition of items such as depreciation, may not show a true picture of how much money a company has on hand.

Consistent negative free cash flow is an indication that your company may be spending too much or not bringing in sufficient cash to cover expenses. Free cash flow is the financial health indicator that investors will study closely.

Create A Cash Flow Budget

A cash flow analysis is best used to create a cash flow budget, which enables you to project the cash and cash equivalents you expect to come into your business and the cash outlay you can expect to pay out. By analyzing your cash flow statement, you will also identify periods when you tend to have cash flow deficits and those times when there tends to be free cash flow. This will help you better prepare for such times and make plans for borrowing and investing, depending on the availability of cash.

Predicting budgets isn’t a guaranteed science, but monitoring the inflow and outflow of money can help you make wiser decisions. Using a cash flow analysis will help you keep your financials on track and prepare for the future.

A freelancer since 1985, Julie Bawden-Davis has written for many publications, including Entrepreneur, Better Homes & Gardens and Family Circle.

Read more articles and see exclusive videos in OPEN Forum’s special section on Managing Your Money.

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Julie Bawden-Davis

Julie Bawden-Davis is a bestselling journalist, blogger, speaker and novelist. Widely published, she has written 25 books and more than 4,000 articles for a wide variety of national and international publications. For many years, Julie was a columnist with the Los Angeles Times, the San Francisco Chronicle and Parade.com. In nonfiction, Julie specializes in home and garden, small business, personal finance, food, health and fitness, inspirational profiles and memoirs. She is founder and publisher of HealthyHouseplants.com and the YouTube channel Healthy Houseplants. Julie is also a prolific novelist who has penned two fiction series.